Lifestyle Brand Blumenes Shares their New Year's Resolution for 2021

By The Daily Look Magazine

Founded by a Southern Californian woman, Mishel, offers the finest in cannabis-infused CBD creams and topicals. The Blumenes philosophy is all about gratitude, self-care, and positivity. Blumenes’s Luxurious & Organic CBD products are sourced and developed in California and utilize key healing ingredients like Hemp, Turmeric, Dragon’s Blood, Witch Hazel, Primrose, Aloe, and Arnica. The products are cruelty-free, gluten-free, and U.S.-grown with independent, third-party lab testing.

Mishel Elkayam, shared with us an in-depth look at her 2021 goals and inspirations. I hope this also inspires other small businesses and entrepreneurs to stay positive and keep reaching their goals.

The start of the New Year is a time to reflect back on the past year. To take time to think about new tools needed to embark on our business and personal goals and realistically ask ourselves, “What obstacles would I likely face?”, as I know goals can work in many different ways for many different types of people.

Our New Years Goals is a tricky question since the Covid Pandemic has changed our perception and strategy on all fronts, both business & personal. I had to rethink and regroup my initial business plan and how perfect is it to reset it now, at the beginning of 2021!

Blumenes is a niche market that is emerging globally. Knowing that CBD is a personal choice, our client is selective when purchasing Medicinal, Organic & Holistic CBD products. In understanding our client’s needs, it enables us to formulate an effective, clean and honest product. The benefits of educating our clients has proven customer brand loyalty. Creating trust and authenticity is our priority at Blumenes. 

In life there are many types of customers and therefore I believe our clients should have options as to where they can purchase CBD. We are currently in a variety of retail space such as: Dispensaries, Medical Offices, Country Clubs, Spas, Retailers, Gourmet Markets (Malibu Vintage Grocers), Golf courses and even pop-up stores. We have launched our products on different Online marketplaces, such as, Amazon, Walmart,, and we are in line to be on a few more unique retail & online spaces by months end. 2021 will be the setting u, management, product developing of our new line of skincare products that incorporate the benefits of CBD on the skin. As we know, inflammation is the leading cause to illnesses and aging. Our belief is that if you manage your body with CBD in the appropriate places, you will reap the long term benefits of a healthy looking skin that radiates from the inside and out!

These are a few of business goals: Scheduled Weekly meetings with the Blumenes team as we know planning is healthy for a growing business.

Taking stock of what’s happening on the micro and macro level. Helping our team set new directions and adjust old goals that need tweaking.

Set aside time each week to review, adjust and look for inspiration. The Blumenes growth has been a journey of fulfilling our desired purpose of helping others selfcare in a healthy and conscious way. In our work environment, our team incorporates mediation, healthy minded educational podcasts, science, health and global research in understanding the synergy between CBD and the health benefits.

Cooking lunch together daily enables us to connect on many levels which enhances our product development. I found my kitchen is a key part to our office. It is not only a place for our team members to refresh and refuel themselves, but it is a melting pot where great ideas blossom.

I feel that CBD blossoms in the body to heal and flourish. At the end of the day, I feel our kitchen promotes health, wellness and positive productivity.

Our Favorite Quote:

   "All our dreams come true if we have the courage to pursue them." - Walt Disney

It’s one of our favorite quotes because courage is something you muster up daily to continue our purpose.

Quotes are great because sometimes all we need is a little encouragement. We believe finding a quote, can help you find the strength & courage to keep on going. We believe if it’s a mantra, quote or meditation, positive forward thinking can eliminate the self-doubt and positivity can propel us further us in our business, personal life and community.

At the end of the day, we are all in this together! Stay Well!


Mishel Elkayam

Founder and CEO

Instagram @blumeneslabs

LinkedIn: Blumenes Labs


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